Your ideal patients are scrolling RIGHT NOW.
As a dedicated Healthcare Social Media Marketing Agency, Pracxcel creates strategic Facebook and Instagram campaigns tailored for all types of Australian healthcare practitioners. We help you attract new patients, build trust, and drive real bookings through a compliant and results-focused approach.
Rated 4.7 Stars
If you’re an Australian healthcare practitioner, our Healthcare Social Media Marketing Agency delivers:
We work with you to segment cold, warm, and lookalike audiences based on your clinic goals and patient data, while fully respecting the Privacy Act.
From lead forms to carousel and video ads, Pracxcel designs creative that is compliant, engaging, and proven to drive action.
Through weekly A/B testing of ad copy, images, and audiences, we maximise every advertising dollar to convert patient enquiries into appointments.
We specialise in social campaigns for doctors and allied health, not generic industries
Ads and processes built to respect the Privacy Act and AHPRA regulations
Designed for genuine patient bookings, not vanity metrics
Adaptable to your clinic’s size and growth ambitions
We specialise in social campaigns for doctors and allied health, not generic industries
Ads and processes built to respect the Privacy Act and AHPRA regulations
Designed for genuine patient bookings, not vanity metrics
Adaptable to your clinic’s size and growth ambitions
From solo practitioners to multi-site medical groups, our Facebook and Instagram strategies scale to your practice structure and specialty.
Every campaign we run is designed to generate bookings while protecting your brand.
We combine industry-leading tools to deliver scalable, transparent results:
Smilogy sought to build awareness of its new teeth-whitening service on social channels. Their ads weren’t reaching enough local prospects. We ran brand-awareness and retargeting campaigns, growing their following and whitening enquiries.
Followers up
Leads up
Reach up
Set Focus is a new counselling practice aiming to build local trust and bookings. Their social reach was very limited. We created image-driven Facebook ads, driving higher impressions and warm enquiries.
Impressions up
Conversion rate up
Engagement up
Dentistry IQ publishes dental articles but wasn’t converting readers into patients. Their Facebook lead-forms underperformed. We deployed targeted lead-gen ads to engaged readers, boosting consultation bookings.
Form submissions up
CPL down
Conversion rate up
Infusion Sydney wanted to convert curious site visitors into IV-therapy appointments. They had no retargeting strategy in place. We launched Instagram lookalike and retargeting ads, lifting both leads and bookings.
Leads up
Bookings up
CTR up
Their targeted lead-gen ads turned our readers into consultation bookings. A smart investment by Pracxcel.
Dentistry IQ
As a new practice, we needed awareness fast. Pracxcel’s image-driven Facebook ads delivered the trust and bookings we wanted.
Set Focus
Pracxcel introduced lookalike and retargeting ads that turned curious visitors into confirmed appointments.
Infusion Sydney
A specialist agency like Pracxcel understands AHPRA and TGA rules, helping you advertise responsibly while driving conversions.
Every creative and caption is reviewed against AHPRA guidelines. We remove any risky claims, testimonials, or unverifiable promises.
We start with prospecting to fill your audience funnel, then introduce retargeting after one or two weeks of behavioural data.
Typically, most practices see bookings within a few weeks from launch.
Yes, we manage Facebook PPC campaigns and boosted posts for healthcare practices. We build campaigns to promote appointments, screenings, and wellness services with transparent messaging, ensuring they comply with AHPRA guidelines while reaching high-intent audiences in your local area.
Absolutely. We offer ongoing creative refreshes, compliance reviews, performance reporting, and audience optimisation.
Stop letting patient opportunities slip by. From prospecting through to smart retargeting, Pracxcel helps you fill your appointment books with qualified patients using ethical, AHPRA-compliant Meta campaigns.
30 N Gould St Ste N Sheridan, WY 82801
Tell us a bit about your practice and we’ll handle the rest.
